Skip to content
SAMI PIERCE
Sami Pierce, Level 3 Lagree Master Trainer, smiling in a studio portrait

About

About Sami Pierce, Level 3 Lagree Master Trainer

Sami Pierce (born Sami Smith) is a Level 3 Lagree Master Trainer and Co-Owner of Viva Lagree, a women-owned Lagree studio with locations in Farmington and Layton, Utah. She took her first Lagree class in 2017, certified in 2018, and trained under Lagree founder Sebastien Lagree. Her career rests on one conviction: the words spoken inside a studio shape the experience of every client who walks in.

How did a hairstylist become a Lagree Master Trainer?

Before fitness, Sami spent years behind a salon chair. That work taught her to read a room, hold attention, and make a person feel seen within the first minute. She built those skills through practice, client after client. When she started teaching Lagree, she noticed the same skills decided which instructors filled their classes, and she started teaching those skills to others.

What is Sami known for?

Sami is known for the psychology of coaching language. She helps instructors move past generic cueing toward words that create connection, without handing anyone a script. Instructors keep their own voice, humor, and style. The work is on the words. She shares examples with a community of more than 20,000 followers on Instagram at @lagree_with_sami.

Credentials

  • Level 3 Lagree Master Trainer, trained by Sebastien Lagree
  • Co-Owner, Viva Lagree (Farmington and Layton, Utah)
  • Leads Lagree instructor certifications
  • Lagreeing at Home Certified Trainer
  • Instructor mentor and workshop facilitator
  • Studio consultant on instructor development

What is Viva Lagree?

Viva Lagree is the women-owned Lagree studio Sami co-owns in northern Utah, with locations at 820 Shepard Ln in Farmington and 155 South Main St, Unit 101 in Layton. Everything she teaches other instructors gets tested there first, in real classes with real clients.

Beyond the studio

Sami is a boy mom and a military spouse, building a business around family life and frequent moves. She knows what it means to need a 45-minute window that delivers. That is why she teaches that every minute on the mic has to count.

Follow Sami on Instagram

Sami shares cueing breakdowns, coaching language examples, and life inside Viva Lagree on Instagram at @lagree_with_sami, where more than 20,000 instructors and Lagree fans follow her work.

Viva Lagree on Instagram: @vivalagree